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MASTER Culture Building Graph (CBG) v042021
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Address "legitimate" concerns if there are some, otherwise...
Address "legitimate" concerns if there are some, otherwise...
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Vision Mission Basics
Vision Mission Basics
Do things to try to get them to see the Vision /Mission before they take on anything else
Vision
Vision
Mission
Mission
What is a Culture Building Graph (CBG)?
What is a Culture Building Graph (CBG)?
Change efforts—the process by which mental models are spread organization-wide—is best represented and tracked by a culture-building graph (CBG).

CBG is a tool for organizational change that demarcates who is on board with the organization’s key mental models and who is not (and to what degree). While the distribution of support in your organization is unlikely to fit a bell curve, you can often expect a smaller number of ardent opponents (“naysayers”) and ardent proponents (“leaders”) of organizational culture.
Party Photos System
Party Photos System
Create party photos of the successes

https://www.plectica.com/maps/N9WJ5UGBM/

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CBG Graph Template
CBG Graph Template
The CBG Template is not a compliance model, it’s an indication of your progress in inculcating culture; that is, your progress in teaching (indeed, selling) mental models. CBGs help identify work that needs to be done to make the shift toward a new organizational culture. CBGs can be used in the same way that a Senate Majority Leader might place images of senators in the Yay or Nay column in preparation for a vote. Placing individual employees on the CBG helps leaders know where the work needs to be done and how to adequately teach, motivate, and incentivize each individual.
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Vision Detractors
Vision Detractors
Goal is to individually/systematically move Naysayers/Fence Sitters to right
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Naysayers
Naysayers
Isolate. Avoid -. Keep pushing the Vision.
Paul B.
Paul B.
Jim C.
Jim C.
Norm S.
Norm S.
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Fence Sitters
Fence Sitters
Party photos only...
Michael B.
Michael B.
Sarah N.
Sarah N.
Gary U.
Gary U.
Thomas R.
Thomas R.
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Vision Supporters
Vision Supporters
Goal is to keep Adopters incentivized and Thought Leaders happy.
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Adopters
Adopters
Incentives go here...
Mitch A.
Mitch A.
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Jessica O.
Jessica O.
Fiona A.
Fiona A.
Priscilla
Priscilla
Victoria F.
Victoria F.
Will K.
Will K.
Sarah P.
Sarah P.
Rick N.
Rick N.
Laura M.
Laura M.
Nick J.
Nick J.
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Thought Leaders
Thought Leaders
Show them the love!
Connie G.
Connie G.
Elisabeth H.
Elisabeth H.
Francis W.
Francis W.
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Remedial Vision
Remedial Vision
Do things to try to get them to see the Vision before they take on anything else
Vision
Vision
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Incentives Analysis
Incentives Analysis
Fill in specific incentives your organization can use (see Incentives Inventory Map for Ideas)
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Principles
Principles
Innovate meaningful-diminutive incentives based on cultural icons and metaphors (not every incentive has to be expensive)
Innovate meaningful-diminutive incentives based on cultural icons and metaphors (not every incentive has to be expensive)
Get creative!
Get creative!
ANYTHING can be an incentive
ANYTHING can be an incentive
Don't be uncool. Think of the unintended messaging and consequences of incentives
Don't be uncool. Think of the unintended messaging and consequences of incentives
Incentives Inventory Map
Incentives Inventory Map
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Organization's VMCL
Organization's VMCL
Do any and all of the things they need to bring about the Vision
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Culture of
Culture of
Vision
Vision
Mission
Mission
Capacity Systems
Capacity Systems
Organizational Learning
Organizational Learning
use incentives for party photos
use incentives for party photos

move people 1-by-1
from detractor to supporter

move people 1-by-1
from detractor to supporter

have them work on...
have them work on...
invest all your incentives here
invest all your incentives here
have them work on...
have them work on...
system for showing how much fun the adopters are having
system for showing how much fun the adopters are having
have them work on...
have them work on...

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